David&Goliath is dedicated to helping challenger brands outsmart and outperform the competition. Being a challenger brand is about a mindset, not a market position. It's the same mindset that drives us to be more observant, innovative and brave. ItÍs why we dig deeper to find and identify consumer behaviors that others overlook. ItÍs why our strategic and creative ideas are more compelling and more human. ItÍs also why we offer integrated creative capabilities that enable us to be nimble enough to move and adapt at the speed of the market. And, lastly, itÍs why weÍre brave enough to question the status quo rather than follow the lead of others.