Driving cars is all about travelling and the KIA Motors journey has been an extraordinary one. KIA Motors is South KoreaÕs oldest car manufacturer and today the second largest automobile manufacturer in Asia, as well as being a major international manufacturer of motor vehicles around the world. The name KIA is derived from the Sino-Korean words ÒkiÓ, to come out and ÒaÓ, which stands for Asia, jointly expressing Òrising out of AsiaÓ, a motoring name well recognised throughout Asia, America, Europe and Southern Africa. As part of the Hyundai-KIA Automotive Group, KIA Motors strives to become one of the worldÕs best and largest vehicle manufacturers, driving spirited competition in the motoring arena. KIA South Africa offers confidence and assurance to South African customers, by presenting unsurpassed vehicle warranties on KIA models that the South African motorists have not ever received before. The 2010 JD Powers Owner Loyalty Survey shows that KIA has the biggest increase in owner loyalty, improving 21% points to 58% in 2010. KIA is currently ranked 7th internationally on the JD Powers 2010 Customer Retention Study. The ambitions of KIA Motors are sizable but within reach of achieving. Along with our sister company, Hyundai, KIA Motors is reported as being the fifth (5th) largest car manufacturer in the world, leading vehicle innovation and motoring satisfaction onto international showroom floors.