Skint Dad is the destination online where every penny counts.
Whether you’re looking to cut back on your food bill, save for a rainy day, or find inventive ways to up your income; Skint Dad has the answer.
Fed up of being skint and struggling to make ends meet; in 2013 husband and wife team Ricky & Naomi Willis launched Skint Dad to help other people in the same boat.
Just three years later, Skint Dad has grown into one of the largest money blogs in the UK with over 150,000+ readers each month and was crowned Financial Blog of Year 2016 at the prestigious Headline Money Awards.
What we believe
Being financially better off is something we can all achieve and should strive for throughout our lives. Although the topic of personal finance should be taken seriously, this doesn’t mean it needs to be complicated.
Skint Dad believes that financial education is important but, more than that, you just need inspiration, access to resources, and the motivation to be financially better off.
Skint Dad’s core values
Every decision we make is built around these core values.
We will always aim to be:
Trustworthy and approachable
Helpful and responsive
Informative and engaging
Jargon-free and light-hearted
Community focused and inclusive
By following these core values we know that our site provides relevant and useful guides, tips and resources to make sure everyone has access to fun and original ways to save and make more money.
The Team
Ricky Willis: Founder & Editor
Skint Dad Ricky WillisRicky Willis is the Founder and Editor of Skint Dad. He is a money making enthusiast, father, and husband to Naomi, and is always looking for unique ways to earn a little extra.
He loves American Gangster films and believes that he was actually Al Capone in a previous life.
For a chat, get his attention on Twitter @SkintDad_Ricky.
Naomi Willis: Founder & Managing Editor
Skint Mum Naomi WillisNaomi Willis is the Managing Editor of the Skint Dad. She has particular interest in saving money on everyday living and family life. She is a pure geek when it comes to Excel and can often be found drinking coffee and balancing budgets on a Friday night – rock star life!
- Company Name:Skint Dad
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Headquarters: (View Map)United Kingdom
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Office Locations:UK
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Desktop Display, Email, Social, Mobile Display
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Web Publisher
- Headline:Save money, make money, manage your money. Resources, tips, tricks and deals for everyone. Skint Dad – Where every penny counts.
- Self / Managed Service:Managed Service
- IndustriesAutomotive, Clothing & Fashion, Consumer Packaged Goods, Education, Energy and Utilities, Entertainment, Financial Services, Food & Beverage, Health & Beauty, Healthcare, Non-Profit, Retail, Sports, Technology, Travel & Leisure, eCommerce
- Key DifferentiatorHello, I prcontact me esume that as you’ve landed on this page you’d like to get in contact. I love hearing from you and really appreciate you taking the time out of your busy day to write. If you’d like to be added to my mailing list, where you will receive our weekly Skint List which contains all the best money saving content and more from our site you can do so by subscribing here. I receive so many emails each and every day that it is impossible for me to reply straight away. Please be assured though, I will get back to you, it just might take a little time. I want to suggest a blog post topic Fantastic! Some of the ideas I get for posts on the Skint Dad blog come from you the reader. Whether it’s from a blog post comment, a tweet or personal email; I love to hear your ideas. Use the contact form below. I’ve noticed a site problem with the Skint Dad blog 404’s and bad links (although not many, I hope) do crop up from time to time. Thank you for taking the time to let me know! Choose the “Report a Site Problem” option. I’m interested in working with Skint Dad From sponsored posts, giveaways, advertising and more; I am happy to discuss your needs. Download my latest media kit and get in contact either by email or using the form below. I want to make you famous Need a quote? Want me to appear on your television or radio show? Or maybe you would like me to feature in your fantastic publication. Choose the “Media Enquiry” option below. I’ve got a different query Whatever it is, pop in your questions and I’ll try my best to answer them.
- 313384 Global Rank
- 20905 United Kingdom
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Search80.91%
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Direct15.29%
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Referrals3.00%
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Social0.80%
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They are headquartered at United Kingdom, and have 3 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Skint Dad inventory partners include: sharethrough.com, districtm.io, smartadserver.com, conversantmedia.com, improvedigital.com, themediagrid.com, revcontent.com, video.unrulymedia.com, rhythmone.com, advertising.com, nativo.com, pubmatic.com, media.net, rubiconproject.com, yieldmo.com, openx.com, gumgum.com, indexexchange.com, 33across.com, appnexus.com, emxdgt.com, lijit.com, sovrn.com, triplelift.com, yahoo.com, aolcloud.net, adtech.com, contextweb.com, google.com, aps.amazon.com, mediavine.com.
Skint Dad works with Advertising technology companies such as SkimLinks, AppNexus, BlueKai, DoubleClick.Net, Google Adsense, Aggregate Knowledge, The Trade Desk, Yahoo Small Business, X Plus One, Adconion, SpotXchange, DoubleVerify, Integral Ad Science, Evidon, VigLink, AppNexus Segment Pixel, Chitika, Open AdStream, Media Innovation Group, Atlas, Rocket Fuel, Conversant, Commission Junction, Turn, Openads/OpenX, Media.net, Google Adsense Asynchronous, RealVu, Experian, DoubleClick Bid Manager, Zedo, AdGear, Index Exchange, Videology, eyeReturn, AcuityAds, RadiumOne, MyBuys MyAds, SiteScout, Criteo, Simpli.fi, Advertising.com, RhythmOne, Mediaplex, Connexity, Tapad, Drawbridge, GumGum, Google Publisher Tag, Visible Measures, Prebid, ContextWeb, Rubicon Project, eXelate, BlueKai DMP, Chango, Neustar AdAdvisor, Pubmatic, AudienceScience, Burst Media, SkimWords, Dstillery, DemDex, IponWeb BidSwitch, AdRoll, Monumetric, BrightRoll, Digilant, StackAdapt, Kauli, StickyAds TV, Facebook Exchange FBX, Magnetic, AdMeta, Switch Ads, Geniee, Semasio, Sonobi, Resonate Insights, Improve Digital, SpringServe, AOL-Time Warner Online Advertising, Adap.TV, adingo, Smartclip, Facebook Custom Audiences, Research Now, Flashtalking, Mediavine, PubNation, ADTECH, Ads.txt, ContextWeb Reseller, C1X Reseller, AppNexus Direct, IndexExchange Direct, Google Direct, OpenX Direct, AOL Direct, ShareThrough Direct, RhythmOne Direct, Triple Lift Direct, Sovrn Direct, Lijit Direct, ORC International Direct, AppNexus Reseller, FreeWheel Reseller, RubiconProject Reseller, GumGum Direct, OpenX Reseller, SpotXChange Reseller, Yieldmo Direct, RubiconProject Direct, BannerFlow, Walmart, Infolinks, Yahoo Ad Sync, Amazon Ad System, Amazon Associates, Adify, Comet Cox Media Reseller, DistrictM Reseller, IndexExchange Reseller, SpringServe Reseller, LKQD Reseller, Beachfront Direct, DistrictM Direct, PubMatic Direct, ContextWeb Direct, Eyeota, Narrative, Avocet, Beeswax, CogoCast, Yieldmo, Tribal Fusion, GetIntent, Adhigh, ClickCertain, Adobe Audience Manager Sync, 161Media, RUN Ads, Teads Direct, Google AdSense Integrator, Taboola, TripleLift, Bidtellect, Admixer, Amazon Direct, Media.net Direct, RhythmOne Reseller, bRealtime, IAB Tech Lab, Freebit Admind, So-net Media, Revcontent Direct, The MediaGrid Direct, Improve Digital Direct, 33 Across Direct, Converstand Media Direct, 33 Across Reseller, Chocolate Direct, SmartAdServer Direct, Yahoo Direct, Nativo Reseller, Media.net Reseller, Consent Management Platform API v 2.0.
