Established in Mid 2016, Lemma Technologies is focused on developing Programmatic advertising solutions for integrating the Digital Out Of Home Advertising ecosystem with the Digital Advertising ecosystem consisting of Web, Mobile, Social, Search etc.
Lemma aims to enable Digital Media owners to sell time slots on Digital Displays to buyers across the globe. Lemma enables Advertisers and Brand owners to be able to make educated decisions on buying Ad slots on Digital outdoor media worldwide. This facilitates Digital Outdoor Media to be traded as easily as advertisements on other digital media like Web, Mobile, Video, Facebook, Twitter etc. Using Lemma solutions, Advertisers are able to optimize campaigns across DOOH and other traditional Digital Media like Web and Mobile.
Lemma has developed mechanisms to count people in the vicinity of Digital screens, giving advertisers data on the reach of their campaigns. This helps buyers buy with the same confidence as they do with other digital medium, where the reach of the campaign can be tracked.
Having seen how programmatic transformed Mobile, Video and Web, Lemma believes that solutions offering ease of transactions, audience tracking, and transparent reporting will boost spend on DOOH.
- Company Name:Lemma Technologies
- CEO Name:Gulab Patil
- Parent Company Name:Lemma Technologies
(View Trends)
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Headquarters: (View Map)Pune, Maharashtra, India
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Office Locations:Pune, India
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10 - 50 employees
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Connected TV, Desktop Display, Mobile Display, Mobile Video, Desktop Video
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CPM
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Ad Technology Provider, Demand Side Platform, Ad Exchange, SSP & Mediation
- Headline:Programmatic And Data-Driven Advertising for DOOH
- Self / Managed Service:Self-Service & Managed Service
- Key DifferentiatorCost Per Impression
- Owned / Operated Propertieshttp://lemmadigital.com
- 8254871 Global Rank
- 500420 India
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Direct73.19%
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Search26.81%
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Display0.00%
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Mail0.00%
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Referrals0.00%
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Social0.00%
They are headquartered at Pune, Maharashtra, India, and have 2 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Lemma Technologies inventory partners include: lemmatechnologies.com, google.com, tremorhub.com, telaria.com, pubnative.net, smaato.com, rhythmone.com, xad.com, loopme.com, districtm.io, appnexus.com, openx.com, rubiconproject.com, pubmatic.com, contextweb.com, smartadserver.com, advertising.com, aol.com.
Lemma Technologies works with Advertising technology companies such as AOL Direct, PubMatic Direct, RubiconProject Direct, SmartAdServer Direct, Telaria Direct, Tremor Video Direct, AppNexus Reseller, ContextWeb Reseller, DistrictM Reseller, LoopMe Reseller, OpenX Reseller, PubMatic Reseller, RhythmOne Reseller, RubiconProject Reseller, Smaato Reseller, Ads.txt, Google Direct, Genesis Media Direct, App-Ads.txt, Yahoo Direct, ShareThrough Direct, Smaato Direct, 33 Across Reseller, Genesis Media Reseller, Converstand Media Reseller, LKQD Reseller, Yahoo Reseller, IndexExchange Reseller, Triple Lift Reseller.
