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Hardware Upgrade
The Italian site on technology
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About

Hardware Upgrade is a private held company, specialized in editorial projects on technology published online. The company publishes Hardware Upgrade (www.hwupgrade.it), the biggest website in Italy on technology and consumer electronics, registered as an official magazine and online since 1997.

All the contents are created internally, by a staff of seasoned journalists. We also manage internally all the technical side of the business plus the marketing and advertising.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Desktop Display, Email, Mobile Display, Social, Desktop Video
  • CPM
  • Web Publisher
  • Headline:
    The Italian site on technology
  • Self / Managed Service:
    Managed Service
  • Industries
    Clothing & Fashion, Entertainment, Gaming, Sports, Technology
  • Key Differentiator
    On line since September 1997, Hardware Upgrade is the most authoritative source of information on the Italian web about PCs and new technologies in general . Advertising on Hardware Upgrade represents an exceptional opportunity for promotion and visibility , especially for activities related to the Web and IT. In particular, companies selling hardware components, software development, services related to IT, mobile telephony, digital photography, Internet connections, hosting and housing find on these pages a large audience of ideal customers. Our large user base makes an advertising campaign on the Hardware Upgrade pages an ideal promotional vehicle even for companies that do not operate directly in the technology sector. Our audience is made up of enthusiasts and experts, those who are first attracted to new products and technologies and who bring their authoritative opinion among acquaintances and friends. On Hardware Upgrade you can promote your business through banners (in the 728x90 and medium rectangle 300x250 leaderboard formats), newsletters and rich media (overlayer, peel and footer). For those with more sophisticated needs, we are able to develop communication projects that integrate minisites, photo galleries and videos.
Site Traffic
  • 17214 Global Rank
  • 461
    Italy
  • 5.86 M Estimated Visits
Traffic Sources
  • Direct
    53.62%
  • Search
    40.31%
  • Social
    2.70%
  • Mail
    2.07%
  • Referrals
    1.26%
  • Display
    0.04%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 10,520
4,360
Links In Count 824
49
Italy Rank 224
14
Italy Page Views 93.8%
8.9%
Top Countries
Top Sites Linking In
Top Search Keywords
  • Italiano
Mobile App Data
MixRank is the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn more.
  • 10 K Downloads
  • 3 SDKs
  • 2.97 Avg. Rating
  • 84 Total reviews
  • App Url: https://play.google.com/store/apps/details?id=com.hwupgrade1
  • App Support: http://www.hwmediagroup.it
  • Genre: news_and_magazines
  • Bundle ID: com.hwupgrade1
  • App Size: 225 K
  • Version: 1
  • Release Date: March 23rd, 2011
  • Update Date: March 23rd, 2011

Description:

Porta sempre con te le news di Hardware Upgrade, ma non solo, leggi tutte le news del suo network. Potrai trovare tutte le news che desideri sulla tecnologia, sull'hardware, sul mondo dei videogames e del software per non dimenticare l'audio video.

In Hardware Upgrade Network trovi
- www.hwupgrade.it
- www.gamemag.it
- www.businessmagazine.it
- www.hwfiles.it
- www.avmagazine.it
- www.tvtech.it

Google Data APIs
A Google Data API is an API based upon the Google Data protocol. The Google Data protocol is based on the Atom 1.0 and RSS 2.0 syndication formats, plus the Atom Publishing Protocol (APP). The Google Data protocol extends those standards in various ways, using the extension mechanisms built into the standards.
Google Mobile Ads
Ad Manager uses the Google Mobile Ads SDK which helps app developers gain insights about their users and maximize ad revenue. To do so, the default integration of the Mobile Ads SDK collects information such as device information. iOS setup Android setup.
Oauth-signpost
What is Signpost? Signpost is the easy and intuitive solution for signing HTTP messages on the Java platform in conformance with the OAuth Core 1.0a standard. Signpost follows a modular and flexible design, allowing you to combine it with different HTTP messaging layers. Click here for a list of supported HTTP libraries. Signpost is a community effort and may be downloaded, modified, and redistributed under the terms of the Apache License version 2.
Data sourced from MixRank, the most comprehensive database of mobile apps, developers, SDKs, technologies, services, and integrations. Learn More.
Ad Intelligence
  • Native
    12.89%
  • Standard
    83.54%
  • Direct
    3.57%
Ads Seen Recently
24,076
Latest Advertisers
Advertiser Ranking
Longest Running Ad
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Aug 09, 2018 to Aug 07, 2020
Hardware Upgrade
Device
Desktop
Dimensions
728x90
Dates Active
Apr 04, 2021 to Jun 05, 2021
Hardware Upgrade
Device
Desktop
Dimensions
728x90
Dates Active
Sep 08, 2020 to Jan 14, 2021
Hardware Upgrade
Device
Mobile
Dimensions
300x250
Dates Active
Mar 15, 2021 to Mar 21, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Apr 21, 2021 to Apr 25, 2021
Hardware Upgrade
Device
Desktop
Dimensions
728x90
Dates Active
Feb 21, 2021 to Apr 12, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Nov 06, 2020 to Jun 03, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Oct 30, 2020 to May 17, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Mar 21, 2021 to Jun 04, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Feb 04, 2021 to Mar 09, 2021
Hardware Upgrade
Device
Desktop
Dimensions
other
Dates Active
Feb 09, 2021 to Mar 09, 2021
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
indexexchange.com
reseller
193091
50b1c356f2c5c8fc
video.unrulymedia.com
reseller
367782854
rhythmone.com
reseller
367782854
a670c89d4a324e47
pubmatic.com
reseller
160065
5d62403b186f2ace
indexexchange.com
reseller 50b1c356f2c5c8fc
193091
freewheel.tv
reseller
1143393
freewheel.tv
reseller
1142945
onetag.com
reseller
57e618150c70d90
improvedigital.com
reseller
1581
google.com
reseller
pub-8804303781641925
f08c47fec0942fa0
admanmedia.com
reseller
c1ce5a17
Hardware Upgrade advertising reaches 5.86M visitors across desktop and mobile web, in countries such as Italy, Germany, France, Switzerland, United Kingdom. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social, Video Advertising on Hardware Upgrade will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Sports, Technology, Gaming, Entertainment.

They are headquartered at Luino, Varese, Italy, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Hardware Upgrade inventory partners include: indexexchange.com, video.unrulymedia.com, rhythmone.com, pubmatic.com, freewheel.tv, onetag.com, improvedigital.com, google.com, admanmedia.com, aniview.com, smartadserver.com, beachfront.com, lkqd.net, vidazoo.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, outbrain.com, sovrn.com, contextweb.com, yieldlab.net, criteo.com, vibrantmedia.com, gumgum.com, lijit.com, loopme.com, districtm.io, groundtruth.com, sharethrough.com, adform.com.

Hardware Upgrade works with Advertising technology companies such as The Trade Desk, Adconion, BlueKai, Zanox, Adform, Weborama, PayClick, Simpli.fi, SiteScout, AppNexus, Yield Manager, Criteo, Google Ad Partner Services, Yahoo Publisher Network, Integral Ad Science, Atlas, Zodiak Active, DoubleClick.Net, Simply, Google Adsense, Google Publisher Tag, ADTECH, Intellitxt, Vibrant Advertising, DoubleVerify, Evidon, Turn, Pubmatic, RadiumOne, Chango, Mediaplex, Korrelate, MyBuys, Smart Adserver, Media Innovation Group, eXelate, Neustar AdAdvisor, Collective Media, Yahoo Small Business, Flashtalking, Adition, Rocket Fuel, Videology, Aggregate Knowledge, Connexity, Openads/OpenX, X Plus One, Meetrics, Rubicon Project, Facebook Exchange FBX, Dstillery, NetSeer, IponWeb BidSwitch, AcuityAds, Conversant, Commission Junction, eyeReturn, PHP Ads, Dedicated Media, AudienceScience, Advertising.com, Brandscreen, 161Media, IntentIQ, Drawbridge, Specific Media, VINDICO, Tapad, MyBuys MyAds, Index Exchange, Google Direct, Ads.txt, RubiconProject Direct, Teads Direct, SmartAdServer Direct, Amazon Associates, Ligatus Direct, SpotXChange Reseller, AppNexus Direct, Improve Digital Direct, FreeWheel Direct, FreeWheel Reseller, Adform Reseller, RubiconProject Reseller, PubMatic Reseller, AppNexus Reseller, Google Reseller, ShareThrough Reseller, SmartAdServer Reseller, AOL Reseller, Vibrant Reseller, ContextWeb Reseller, Criteo Direct, IndexExchange Direct, Lijit Direct, OneTag Direct, OpenX Direct, Outbrain Direct, PubMatic Direct, Sovrn Direct, Yieldlab Direct, DistrictM Reseller, GroundTruth Reseller, GumGum Reseller, IndexExchange Reseller, LKQD Reseller, LoopMe Reseller, OpenX Reseller, Sovrn Reseller, Teads Reseller, Tremor Video Reseller, Vidazoo Reseller, Yieldlab Reseller, SFT Video Network, AOL Direct, MGID Direct, ucfunnel Direct, Between Digital Reseller, RhythmOne Reseller, OneTag, AdMan Reseller, Aniview Reseller, Beachfront Reseller, Improve Digital Reseller, OneTag Reseller, Consent Management Platform API v 2.0, AvantisVideo Direct, ContextWeb Direct, ORC International Direct, GumGum Direct, LoopMe Direct, RhythmOne Direct, Sonobi Direct, vidoomy Reseller, Yahoo Reseller, ORC International Reseller, Media.net Reseller, Triple Lift Reseller, Stroeer Direct, The MediaGrid Direct, Vidazoo Direct, ucfunnel Reseller, Lijit Reseller, Smaato Reseller, Smartstream Reseller, Synacor Reseller, Telaria Reseller, Amazon Reseller.
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Last Updated 5/12/24
Hardware Upgrade advertising reaches 5.86M visitors across desktop and mobile web, in countries such as Italy, Germany, France, Switzerland, United Kingdom. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social, Video Advertising on Hardware Upgrade will allow you to reach consumers in industries or verticals such as Clothing & Fashion, Sports, Technology, Gaming, Entertainment.

They are headquartered at Luino, Varese, Italy, and have 1 advertising & marketing contacts listed on Kochava. According to their Ads.txt, Hardware Upgrade inventory partners include: indexexchange.com, video.unrulymedia.com, rhythmone.com, pubmatic.com, freewheel.tv, onetag.com, improvedigital.com, google.com, admanmedia.com, aniview.com, smartadserver.com, beachfront.com, lkqd.net, vidazoo.com, rubiconproject.com, advertising.com, spotxchange.com, spotx.tv, openx.com, teads.tv, tremorhub.com, appnexus.com, outbrain.com, sovrn.com, contextweb.com, yieldlab.net, criteo.com, vibrantmedia.com, gumgum.com, lijit.com, loopme.com, districtm.io, groundtruth.com, sharethrough.com, adform.com.

Hardware Upgrade works with Advertising technology companies such as The Trade Desk, Adconion, BlueKai, Zanox, Adform, Weborama, PayClick, Simpli.fi, SiteScout, AppNexus, Yield Manager, Criteo, Google Ad Partner Services, Yahoo Publisher Network, Integral Ad Science, Atlas, Zodiak Active, DoubleClick.Net, Simply, Google Adsense, Google Publisher Tag, ADTECH, Intellitxt, Vibrant Advertising, DoubleVerify, Evidon, Turn, Pubmatic, RadiumOne, Chango, Mediaplex, Korrelate, MyBuys, Smart Adserver, Media Innovation Group, eXelate, Neustar AdAdvisor, Collective Media, Yahoo Small Business, Flashtalking, Adition, Rocket Fuel, Videology, Aggregate Knowledge, Connexity, Openads/OpenX, X Plus One, Meetrics, Rubicon Project, Facebook Exchange FBX, Dstillery, NetSeer, IponWeb BidSwitch, AcuityAds, Conversant, Commission Junction, eyeReturn, PHP Ads, Dedicated Media, AudienceScience, Advertising.com, Brandscreen, 161Media, IntentIQ, Drawbridge, Specific Media, VINDICO, Tapad, MyBuys MyAds, Index Exchange, Google Direct, Ads.txt, RubiconProject Direct, Teads Direct, SmartAdServer Direct, Amazon Associates, Ligatus Direct, SpotXChange Reseller, AppNexus Direct, Improve Digital Direct, FreeWheel Direct, FreeWheel Reseller, Adform Reseller, RubiconProject Reseller, PubMatic Reseller, AppNexus Reseller, Google Reseller, ShareThrough Reseller, SmartAdServer Reseller, AOL Reseller, Vibrant Reseller, ContextWeb Reseller, Criteo Direct, IndexExchange Direct, Lijit Direct, OneTag Direct, OpenX Direct, Outbrain Direct, PubMatic Direct, Sovrn Direct, Yieldlab Direct, DistrictM Reseller, GroundTruth Reseller, GumGum Reseller, IndexExchange Reseller, LKQD Reseller, LoopMe Reseller, OpenX Reseller, Sovrn Reseller, Teads Reseller, Tremor Video Reseller, Vidazoo Reseller, Yieldlab Reseller, SFT Video Network, AOL Direct, MGID Direct, ucfunnel Direct, Between Digital Reseller, RhythmOne Reseller, OneTag, AdMan Reseller, Aniview Reseller, Beachfront Reseller, Improve Digital Reseller, OneTag Reseller, Consent Management Platform API v 2.0, AvantisVideo Direct, ContextWeb Direct, ORC International Direct, GumGum Direct, LoopMe Direct, RhythmOne Direct, Sonobi Direct, vidoomy Reseller, Yahoo Reseller, ORC International Reseller, Media.net Reseller, Triple Lift Reseller, Stroeer Direct, The MediaGrid Direct, Vidazoo Direct, ucfunnel Reseller, Lijit Reseller, Smaato Reseller, Smartstream Reseller, Synacor Reseller, Telaria Reseller, Amazon Reseller.