About

BACKCHINA, LLC is a company based out of 11200 BROADWAY ST. SUITE 2743, PEARLAND, Texas, United States.

Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Email
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Social
  • Desktop Display, Email, Mobile Display, Social
  • CPM
  • Web Publisher
  • Headline:
    Becky-Overseas Chinese Portal
  • Self / Managed Service:
    Managed Service
  • Industries
    Financial Services, Government & Politics, Sports, Travel & Leisure
  • Key Differentiator
    Based on North America, information and entertainment networks tailored for overseas Chinese. BackChina.com is the favorite information and community portal among overseas Chinese with over 1.5 million unique visitors per month. BackChina.com, established in 2003, is a comprehensive information and community portal targeting overseas Chinese and has established itself as the premiere online resources for latest news, literatures, entertainment videos, personal blogs and other information relevant to the overseas Chinese community. With over 1.5 million unique visitors and over 60 millions impression (page view) per month, BackChina.com is one favorite website among overseas Chinese and is ranked as top website for Overseas Chinese. Readers spend average 38 minutes on the site to read and exchange information and keep returning for its timely news, community forums and blogs that bond readers together. Your advertising on this website is exposed to target audience all the time.
Site Traffic
  • 13140 Global Rank
  • 4527
    United States
  • 4.58 M Estimated Visits
Traffic Sources
  • Direct
    85.57%
  • Search
    11.25%
  • Referrals
    1.50%
  • Social
    1.00%
  • Mail
    0.67%
  • Display
    0.01%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 3,306
408
China Rank 1,505
751
China Page Views 64.8%
13.5%
Top Countries
Top Search Keywords
  • Opportunities
  • Partners Programs
  • Amazon Associates Program
Ad Intelligence
  • Native
    34.70%
  • Standard
    65.22%
  • Direct
    0.08%
Ads Seen Recently
14,014
Longest Running Ad
BackChina
Device
Desktop
Dimensions
other
BackChina
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Desktop
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other
BackChina
Device
Desktop
Dimensions
300x600
BackChina
Device
Desktop
Dimensions
300x250
BackChina
Device
Mobile
Dimensions
300x250
BackChina
Device
Desktop
Dimensions
300x250
BackChina
Device
Desktop
Dimensions
other
BackChina
Device
Desktop
Dimensions
other
BackChina
Device
Desktop
Dimensions
other
BackChina
Device
Desktop
Dimensions
other
BackChina
Device
Desktop
Dimensions
other
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
yahoo.com
reseller
55029
e1a5b5b6e3255540
rhythmone.com
reseller
1654642120
a670c89d4a324e47
appnexus.com
reseller
3663
f5ab79cb980f11d1
districtm.io
reseller
100962
3fd707be9c4527c3
ad-generation.jp
reseller
12474
adtech.com
reseller
12068
e1a5b5b6e3255540
appnexus.com
reseller
1908
f5ab79cb980f11d1
rubiconproject.com
reseller
18020
0bfd66d529a55807
openx.com
reseller
540191398
6a698e2ec38604c6
pubmatic.com
reseller
157150
5d62403b186f2ace
aps.amazon.com
direct
82ff39aa-48d3-4e88-874d-e20f6d94f275
BackChina advertising reaches 4.58M visitors across desktop and mobile web, in countries such as United States, Canada, Australia, United Kingdom. Pricing models they offer are CPM on channels such as Display, Email, Mobile, Social Advertising on BackChina will allow you to reach consumers in industries or verticals such as Government & Politics, Travel & Leisure, Financial Services, Sports.

They are headquartered at Pearland, TX, United States, and have advertising & marketing contacts listed on Kochava. According to their Ads.txt, BackChina inventory partners include: yahoo.com, rhythmone.com, appnexus.com, districtm.io, ad-generation.jp, adtech.com, rubiconproject.com, openx.com, pubmatic.com, aps.amazon.com, google.com, asianmedia.com, teads.tv, video.unrulymedia.com, improvedigital.com, emxdgt.com, admanmedia.com, advertising.com, beachfront.com, smartadserver.com, aol.com, freewheel.tv, fyber.com, tremorhub.com, contextweb.com, indexexchange.com, spotxchange.com, spotx.tv, taboola.com, loopme.com, conversantmedia.com, sonobi.com, altitude-arena.com, smartyads.com, lkqd.net, telaria.com, connatix.com, mantisadnetwork.com, adingo.jp, yieldmo.com, 33across.com, undertone.com, triplelift.com, coxmt.com, synacor.com, gumgum.com, adform.com, lijit.com, sovrn.com, 1rx.io, freestar.io, audience.media, yieldnexus.com, advangelists.com, themediagrid.com, sekindo.com, kargo.com, xad.com, adyoulike.com, pubnative.net, smaato.com, springserve.com, sharethrough.com.

BackChina works with Advertising technology companies such as YieldBuild, OpenX Lift, Criteo, AdMeld, AppNexus, Google Adsense, DoubleClick.Net, Evidon, Integral Ad Science, Tribal Fusion, Atlas, Cubics, Chango, Adknowledge Cubics, Rocket Fuel, Turn, Accuen, Experian, Ohana, Yield Manager, Yahoo Publisher Network, Google Adsense for Search, Openads/OpenX, Link Share, Amazon Associates, Facebook Exchange FBX, ContextWeb, Adify, Pubmatic, Rubicon Project, SpotXchange, Index Exchange, Videology, Adap.TV, Flashtalking, Mediaplex, Flite, X Plus One, Korrelate, Brandscreen, The Trade Desk, Aggregate Knowledge, BlueKai, RadiumOne, Yahoo Small Business, Neustar AdAdvisor, DemDex, SiteScout, Simpli.fi, Media Innovation Group, MyBuys, Connexity, Digilant, IponWeb BidSwitch, Undertone, Adconion, DoubleVerify, eXelate, AppNexus Segment Pixel, AdKeeper, Spongecell, AudienceScience, Centro, Google Adsense Asynchronous, eyeReturn, Dstillery, Upfront Digital Media, Tapad, Advertising.com, Drawbridge, BrightRoll, LiveRail, AdGear, BlueKai DMP, ADTECH, AOL-Time Warner Online Advertising, AcuityAds, DoubleClick Bid Manager, Amazon Ad System, Magnetic, RealVu, MyBuys MyAds, AlephD, AdRoll, West Elm, Google Publisher Tag, Yahoo Ad Sync, Eye View Digital, Burst Media, GumGum, Adobe Audience Manager Sync, Media.net, StickyAds TV, Teads, Adhigh, GetIntent, Avocet, Yieldlab, Improve Digital, Smartclip, Criteo Publisher Marketplace, BannerFlow, Geniee, VINDICO, Adstir, bRealtime, Datonics, Jumptap, adingo, Ad Tech Japan AOL, Twitter Ads, Beeswax, RUN Ads, Fyber Reseller, Google Direct, ContextWeb Reseller, AppNexus Reseller, Ads.txt, Taboola Direct, SpotXChange Reseller, PubMatic Reseller, Teads Direct, Tremor Video Reseller, OpenX Direct, Taboola Reseller, Google Reseller, RubiconProject Reseller, AOL Reseller, Walmart, AdMatrix, SmartAdServer Reseller, LKQD Reseller, Adform Reseller, FreeWheel Reseller, Improve Digital Reseller, Videology Group Reseller, Sekindo Direct, IndexExchange Reseller, Admedo, 161Media, OpenX Reseller, LowerMyBills, AdStanding, C1X Reseller, Comet Cox Media Reseller, DistrictM Reseller, JustPremium, Adblade, AdBlade Embed, YieldBot Reseller, Adform, Resonate Insights, iPinYou, Google AdSense Integrator, Sojern, Adacado, MicroAd, eBay Partner Network, Primis Direct, Amazon Direct, Innovid, RhythmOne Reseller, ucfunnel Direct, Taboola, DistrictM, StackAdapt, Beachfront Reseller, AdMan Reseller, Celtra, RhythmOne Direct, RubiconProject Direct, Sovrn Direct, Lijit Direct, GumGum Reseller, Converstand Media Direct, ShareThrough Direct, 33 Across Direct, ORC International Reseller, Sovrn Reseller, Lijit Reseller, Converstand Media Reseller, 33 Across Reseller, Triple Lift Reseller, Sonobi Reseller, Lockerdome Reseller, Beachfront Direct, Synacor Reseller, Triple Lift Direct, Media.net Direct, Undertone Direct, E-Planning Direct, Admixer Direct, IndexExchange Direct, Aniview Reseller, Connectad Direct, SmartyAds Reseller, ORC International Direct, Yieldmo Direct, Synacor Direct, Mobile Ad Trading Reseller, Somoaudience Reseller, SpringServe Reseller, ucfunnel Reseller, Brightcom Reseller, Undertone Reseller, fluct Direct, Connatix Direct, Telaria Reseller, SmartAdServer Direct, LoopMe Reseller, Smaato Reseller, AdYouLike Reseller, AOL Direct, Brightcom Direct, Kargo Direct, Yahoo Reseller, Freestar, BidSwitch, Advangelists, Yieldmo, Blis, MaxPoint Interactive, AdTheorent, Appier, Adelphic, Proclivity, BidTheatre, TripleLift, Freebit Admind, So-net Media, Cinarra, Loopme, AdTech Studio, Outbrain Reseller, Yahoo Direct, Ad Lightning, ZypMedia, DynAdmic, Technorati Media, OnAudience, Connatix Highlights, Uponit, AppNexus Direct, Chocolate Direct, PubMatic Direct, SpotXChange Direct, SpringServe Direct, Telaria Direct, The MediaGrid Direct, Genesis Media Reseller, Smartclip Reseller, The MediaGrid Reseller, Yieldmo Reseller, Consent Management Platform API v 2.0, PHP Ads, RMX Direct, RMX Ads, Admiral VRM.